POSSIBLE
Possible is a Chilean store that sells second-hand American and European clothing, known for the high-quality standards of the clothes it offers. Its business strategy focuses on good condition at a good price. Every piece, every garment, is carefully selected and checked always to offer the best. At Possible, the well-being of customers is closely tied to the price-value relationship, quality, and emotional value versus the price.



Brand message
We are entrepreneurial women, lovers of fashion and clothing, who want to look and feel good without it meaning excessive spending, presenting American and European clothing as a good option.
Customer satisfaction needs
Getting pretty, good, and varied clothing at a price that is accessible and allows them to express their identity and project who they are, Possible's services can include image consulting.



Color palette
This color palette is meant to be feminine with a touch of sophistication.
Teal:
C90 - M46 - Y38 - K11
R0 - B108 - G129
Hex: #006c81
Blue:
C75 - M22 - Y3 - K0
R23 - B157 - G211
Hex: #179dd3
Pink:
C0 - M48 - Y29 - K0
R245 - B154 - G152
Hex: #f59a98
Dark Teal:
C97 - M72 - Y51 - K50
R1 - B48 - G66
Hex: #013042
Mint:
C71 - M0 - Y30 - K0
R30 - B188 - G189
Hex: #1ebcbd
Fucsia:
C9 - M89 - Y43 - K0
R219 - B66 - G104
Hex: #db4268








